Imogen Hammerton joined the Watford marketing agency My Mustard in October 2021 on a two year advertising apprenticeship. She works on a range of client accounts under the supervision of a senior colleague and her day to day role sees her meeting clients, discussing projects and setting up and managing Google accounts for clients. Imogen spends Monday to Thursday working and then all day Friday focused on her apprenticeship. All of her learning is online and she has a catch up meeting with her tutor every six weeks and a quarterly call with her manager and the training supporter.
When Imogen left school she says “I simply didn’t have a clue what I wanted to do. I’m 22 now so it has taken me a while to find out. Initially I went to college and I enjoyed the learning. I did aviation and then hair, media, and make-up. After a year out working I wasn’t happy with the role I was in and felt I still had a lot to learn. I then went back to college for another two years and did a Level 3 business course while working and I’m now doing this apprenticeship.”
“When I came for the interview I knew it was exactly what I wanted. It was in marketing, and I was working and learning which works very well for me.”
“I feel lucky to have found an apprenticeship after my Level 3 business course. I’d always known since leaving school that I wanted to do an apprenticeship, but I just didn’t know what sector I wanted to go into.”
“It’s hard to find a workplace to support you in a Level 4 apprenticeship and it would be better if businesses were more open and told people which ones they offer.”
“Ultimately I’d love to work for a fashion or beauty brand and I feel the apprenticeship has now given me more choice for the future. I’ll definitely carry on with more training and I’m already looking at the level 5 courses, you can never learn too much and as technology is changing, you need to be on top of it.”
“My advice for anyone considering an apprenticeship who like me isn’t straight from school or college, I would say always apply, go to the interview, and get the feel of the business. Even if you just go along and it isn’t for you at least you have taken the time to find out. And if you don’t think you have the right qualifications I would say apply anyway as you never know and you can always still learn.”